Greatest of honors! (6/9/2010)

POC wins the bi annual Design S Award for the third consecutive time.
The award winning VPD System is a shock absorbing material which is incorporated in many of our products. Read more about the VPD-system.
Even more honorable is that POC also receives the specially instituted award for excellence in strategic implementation for business development.
"Being rewarded with such a significant award is extremely encouraging. Even though design awards promoting subjective looks are rare, these days, a targeted award whit its focus on What, Why and to Whom, incorporating the How is special.
Maybe we have earned the award. It's all about team work including all individuals within the organization. Perfectly in tune with short, mid and long term goals, values and culture, knowing who we are addressing and to understand what it takes to achieve the ambitions. It doesn't matter if you are an engineer, an industrial or graphic designer, working with marketing or sales, running logistics or book keeping. The challenge is to establish perfect and collective pitch. If I'm the the conductor, I am proud to conduct the best orchestra out there" says Stefan Ytterborn, CEO and Founder of POC.
For more info on Design S: www.swedishdesignaward.se

